Interestingly, in this type

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So they are not limited to one type. Ads within one campaign are displayed in all Google channels - search and display network, Discovery, YouTube, Gmail and Google Maps. When creating a Performance Max campaign, we can see its preview in each of the available places in Google's advertising resources and depending on the device (computers or phones). Performance Max | What are the changes to the campaign configuration?

Interestingly, in this type of campaigns we do not set target audience groups America Cell Phone Number List or keywords for which we want our ad to be displayed. Our task is to provide high-quality graphics and video, as well as advertising content and text that will attract potential recipients. We can divide campaigns by product category, as well as factors such as price or margin. The only settings regarding recipients are the so-called signals – i.e. the ability to show the Google system which users you care about.





These may be, for example, people who have already made a purchase on your website. Performance Max | What goals can be achieved with Performance Max campaigns? The goals that are most often achieved using the Performance Max campaign are maximizing the number of conversions and product sales in e-commerce, acquiring contacts with potential customers in the BB industry and visiting a stationary point. When setting a campaign, you can also indicate that you want to acquire new customers and that their value is greater to you. joint Examples of ongoing Performance Max campaigns An example of an effective Performance Max campaign for an e-commerce store is the case of our client at digitalk, for whom we implement, among others: this type of campaign.