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For some brands in some categories, you just want people to click the purchase button. However, when you see a chance for success by building a go for it! community, you should start with analysis. Fan analysis - the first step in building a brand community How to create a community on Facebook? It's a good idea to start by taking a closer look at your current fans, because based on their activity you will determine what activities strengthen identification and trust towards the brand, as well as whether they engage or not! users, they are the potential foundation of your brand's community. now you need a plan and organized action to turn them into your most loyal group of recipients.
Meta's disabling of the Audience Insights panel made it difficult to view information about fans Europe Cell Phone Number List in the Statistics tab → People you will only see demographic data, and in the Posts tab the results of individual posts, without the option of additional dimensions, it is slightly more convenient to view this data by going to Meta Business Suite Statistics. However, you can dig up valuable information that will allow you to reach new recipients and engage current ones more in the Page Statistics → Posts → Most popular posts on the pages you follow tab. After adding the benchmark and competition websites you follow, you will see what content recipients are most likely to respond to, including what content supports building and engaging a community.
In the Overview tab you will find quick access to a comparison of their growth, decline and engagement. The Statistics tab available in the Creator Studio panel is also useful. If videos appear frequently among your posts, this solution will allow you to conveniently check their retention and who is watching them, demographic data, interests, liked videos and pages. When you supplement your research with conclusions from other activities, such as SEO or video marketing on YouTube, you will create the most complete picture possible of what is conducive to building a brand community in your case and what you should avoid. When creating a community, it is also important to define values, preferences and thematic areas that will allow you to turn your audience into a community.
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