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Marketing and web design for your target audience When we contract with an organization to update their WordPress site, part of the job is to sit down with web developers and project managers to see who the site's target audience is going to be. In fact, we want to see the work from the beginning to the end and know who we are going to talk to, what this audience cares about and what the site should offer to this audience. From the point of view of digital marketing, it is important to recognize the audience of the online part of the work. Usually, the companies that refer to us know well who their audience is, but it is not always the case that the same people are the audience of the site. Sometimes the audience of the site is different from the audience in person. Therefore, even if you think you know your audience, I recommend you to review your buyers and audience again, because it is an important issue.
It's just a site, why is the audience so important? In the process of telephone number list designing the website, we must have a correct and appropriate program and consider how each user interacts with the site. You should talk to each audience with its own tone and language. For example, the information that an IT technical engineer who is going to review your product or service needs, is different from the information that our business partner needs for a comparative review. Your target audience for digital marketing and SEO. When your site is designed and started working, all users, from any background, should have a good feeling on your site. They should be able to find whatever they want easily. We use the three-click rule to see if everything is easy to find or not. The user should be able to reach what he wants with 3 clicks.
In addition, the information provided on the site should be appropriate so that the user can complete what he wants to do and not leave our site half-done. For example, give him a complete explanation: call now and make a request, we will schedule an appointment for you. If you don't know the things that your audience is sensitive about and their demands, or the personal information of your buyers, your site will lose its functionality or maybe even kick you out of the competition! To know more about this, read our articles. One example for example, I will give you an example of one of our customers, which was a scientific company about applied chemistry. Our developers use the flexibility of WordPress to implement the features that the specific audience of that company needed. We have considered and grouped the different audiences who might visit their site and included the necessary facilities for all groups in the site.
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