Shoppers spent billion on Cyber Monday
Businesses open up exclusive sales and offers to their customers over this weekendlong retail event Your store can expect to see an influx of customers if you play your cards right which can be stressful This guide will take you through some steps you can take in order to prepare your business for Black Friday and Cyber Monday Set up your email marketing Between the st and the th November over two million orders were placed because of email marketing campaigns This is a huge opportunity but it also means you have a lot of competitionNow is the time to start making sure your marketing emails stand out Your first step is to build an email list if you have not already done this This includes offering loyalty programs newsletters inbox freebies and digital receipts Then you can start sending India Phone Number exciting emails that appeal to each customer You can use segmentation to make sure customers are receiving personalised deals Email automation systems such as Mailchimp should help you with this by syncing customer data from eCommerce websites
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Build your socials of Gen Z shoppers say that Instagram is their favourite holiday shopping channel However social media marketing can be a huge time sink that yields very little reward if done incorrectly This is why it is extremely important for businesses to put the due work into social media marketing or to outsource this work to experts You can either choose to run an ad on social media or work with influencers or even build your brand organically This last option is the most likely to give you a loyal customer base If you choose to launch ads you can geotarget people from a specific area who are more likely to buy your product.
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